Edgykid
Click and drag the work below or use the numbered links.
The challenge
Tired of the plethora of standard kids' clothing sites from major high street retailers, our client turned to us to create a boutique brand and ecommerce platform to sell urban inspired ranges sourced from the likes of French Connection, IKKS and You by Mo.
The solution
We created a fun brand including a playful character called 'ek' to engage with fashion conscious parents and kids. A powerful, flexible ecommerce site was then developed, making it easy for customers to purchase and easy for our client to manage.
The results
The brand and site quickly won favour with major clothing labels who were happy to supply EdgyKid as an approved retailer, allowing the site to launch with some fantastic ranges. With astute online marketing, the site continues to go from strength to strength.
Visit the website:
www.edgykid.com
What did the client say?
"From my initial contact with Blueleaf's Managing Director, Adrian Lomas, all the way through to
completion of EdgyKid's website, the Blueleaf team have been an absolute pleasure to work with.
They have always shown genuine enthusiasm and support for the business concept, with a generous
amount of 'hand holding'.
Their incredibly skilled approach has brought the business to life through the branding process, backed
up by a technically sound website and the commitment and drive to get the job done. I have appreciated
their honest feedback, opinions and contributions when discussing ideas, but most of all they've helped
keep this project fun to do.
I look forward to continuing my work with Blueleaf through phase two of my business - continuous
development of the website and the marketing process."
Prim Patel - Managing Director, EdgyKid
