Gelert are the biggest camping and outdoor equipment company in the UK, with one of the largest range of products. They are dedicated to providing a good balance of quality and value to the family camping market and as such required a new ad campaign and catalogues to build on their strength in this market.
With a campaign line of, "A family of products for the family", we set about raising their profile in the UK and across Europe.
A new concept for Gelert was produced, focusing on the family oriented range. Bespoke photography was commissioned and art directed by Blueleaf.
