Wednesday, February 24th, 2010 by Blueleaf
Leading self-storage company Big Yellow needed to drive greater customer retention and came to Blueleaf for the solution.
Posted in CRM, Clients | No Comments »
Wednesday, September 30th, 2009 by Mark Phillips
So the latest chatter in the marketing and technology world is that Social CRM is the next big thing. But is it really or is it just a different way of dressing up all the customer touchpoints? CRM in Emperor’s new clothes, if you like. A new technique? Or are we already doing it?
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Wednesday, September 2nd, 2009 by Chris Jones
Amongst the pile of direct mail on my doormat the other morning was a letter from the AA containing a speculative quote for my car insurance and promising me all sorts of goodies if I took my custom back to them.
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Thursday, September 11th, 2008 by Sarah Evans
How quickly would you expect a response to an email you’d sent? 24 hours, a week or 28 working days?
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Friday, July 25th, 2008 by Rob Smith
At Blueleaf we like to talk about the ‘touching points’ of the brand – the disparate times where a consumer or potential consumer has any kind of interaction with the brand, whether it’s an phone call, email, website visit, store visit, letter, etc.
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