Go compare specialist business insurance
The way that insurance is sold has changed radically during the last couple of years. The advent of the comparison site has created a rush to capture consumers’ attention for car, house and travel insurance. Whether you buy from a skinny Russian meerkat or an obese Italian opera singer, the chances are your first thought is to visit a comparison site.
This model is proving extremely effective for consumer insurance, but what about specialist business insurance? John Heath Insurance Brokers asked us to open up a new revenue stream for them by taking their range of products online. Their previous site was essentially a brochure site that had been added to over time to include ecommerce elements. With a completely revised design, we have delivered a far more effective site that makes it much easier for customers to find the specialist business insurance they need, get online quotes, compare prices and then purchase. All of this in a content managed system that allows the client to update the site in-house. Simples.
Visit the site here: www.jhib.co.uk.
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This entry was posted on Friday, January 22nd, 2010 by Blueleaf
