April was another exciting month for the F1 crazy Blueleaf team, as we put the finishing touches to the Scuderia Toro Rosso Formula 1 team website. The finished product launched on 17th April and we’re all thrilled with the results.
Work on the site was described by the team as a “major revamp”. User experience considerations were central to the way that we approached the project and the website’s been designed and built with the fan in mind.
Scuderia Toro Rosso Formula 1 team has a lot of information to pass on to the fans such as race reports, statistics, awesome images, the list goes on. It’d be easy for the fan to get lost in reams of information, so we introduced a magazine style format. As with a printed magazine, the reader can easily see what features are available and choose to click on the news that interests them.
If you’re desperate to see the race results then you can go directly to that page but if you have got time to browse then you can catch up on features such as driver interviews or perhaps an article about the new website!
The site's now cross-platform and all social media channels have been integrated into the main site, so all team content can be read and shared directly from the website.
The site’s received extremely positive feedback and we’re proud to say that so have we. Here’s what our client had to say:
“I want to thank every one of you for your commitment, your competence and professionalism…I want to report again all the positive comments and congratulations I got from colleagues here but not only at STR, also from other digital colleagues from my previous agency in Milan, journalists colleagues, F1 enthusiasts etc. etc. I am proud to be part of this team.” Diego Mandolfo, Toro Rosso.
We’re thrilled with the results, but don’t take our word for it take a look for yourself .